问答题Extensive new studies suggest that the world has made extraordinary progress in reducing poverty in recent decades.

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问答题

Extensive new studies suggest that the world has made extraordinary progress in reducing poverty in recent decades.

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第1题：

Churchill Ice Cream has to date made two unsuccessful attempts to become an international company.

(d) What reasons would you suggest to explain this failure of Churchill Ice Cream to become an international

company? (5 marks)

正确答案：
(d) The two international strategies pursued to date are through organic growth (the stores in North America) and acquisition (the
companies in Germany and Italy). Neither seems to have worked. Here there seem to be some contradictions while global
tastes and lifestyles are argued to have developed – convergence of consumer tastes lies at the heart of this – but this does
not seem to have benefited Churchill. One questions the learning that these two unfortunate experiences have created. Of the
three core methods of achieving growth, namely organic, acquisition and joint venture, only joint venture remains to be tried.
The reasons for the international failures are clearly complex but one could argue that the strategy has been curiously na?ve.
Certainly, it has pursued a high-risk strategy. Exporting, perhaps through identifying a suitable partner, might create the
learning to lead to a more significant market entry. There is a need to understand local tastes; indeed the whole of the
marketing mix in the chosen market(s), and decide on appropriate strategy. A strategy based upon the acquisition of
companies and their consequent development represents a large investment of capital and requires considerable managerial
attention and expertise. Equally, the attempt to use the Churchill domestic format of opening its own stores creates both a
major financial commitment and the need to manage a radically different operation. One must seriously question whether
Churchill has these capabilities within a family-owned business. Clearly there are differences between the ice cream markets
in various countries, though the emergence of global brands suggests some convergence of tastes. Such differences reflect
differing cultures, tastes and competitive behaviour in each country. The lesson from Churchill’s international initiatives is that
national differences need to be carefully understood. There is little evidence that Churchill has understood these differencesor indeed learnt from them.

第2题：

The school has () playing fields.

A、extended

B、extendable

C、extentional

D、extensive

参考答案：D

第3题：

The researcher has to start looking for a company________

A.which I would like you to have.

B.that values his new ideas.

C.which is the Mark 2 project.

D.that the process can be made simpler.

参考答案：B

第4题：

A chart has extensive corrections to be made to it. When these are made and the chart is again printed，the chart issue is a ______.

A.first edition

B.new edition

C.revised edition

D.reprint

正确答案：B

第5题：

选择一个适当的句子放在②处_______

A. First impressions last longest.

B. Everyone was new to the network once.

C. The internet has opened up a whole new world for us.

D. Even if you feel strongly about it, think twice before saying anything.

正确答案：B

第6题：

The ( ) of air travel during this century has made the world seem smaller.

A.Production

B.Conversation

C.Transition

D.innovation

正确答案：D

第7题：

Since the beginning of the term he has made __progress in his studies.

A. remarking

B. marking

C. noticeable

D. noticed

正确答案：C

第8题：

The chief reason why philanthropy has conic into a good stage is that

A． the new money is less likely to be regarded as one's private wealth

B． Gates will devote his full attention to philanthropy

C． the welfare state would take over all the charity responsibilities

D． many new millionaires are self-made rather than inherited

正确答案：A
逻辑分析题。由原文“New money is less likely to be tied up in assets．making it ripe for philanthropy．”可知选项B(盖茨会将所有精力投入慈善事业)；选项C(福利型国家将会承担起所有责任)；选项D(许多新百万富翁都是白手起家而不是继承财产)都不合题意；只有选项A(新增的收入不再完全是私人财产)才是正确选项。

第9题：

By saying "the world has been spared a t.rue water war" (Line 1, Para.4), the author means（）

[A] the water supply in the world is more than needed

[B] the world has saved enough water to avoid the war

[C] the world has never suffered a war triggered by water

[D] the world spares no effort to avoid a war caused by water

正确答案：C

第10题：

A scientist often reaches a dead end that leads to no alternatives in research and has to go back and determine if all the____made are true to how the world operates.

A.equations
B.principles
C.assumptions
D.theories

答案：C

解析：

本题考察近义词辨析，四个选项都是抽象名词的复数形式。A选项equations，意为“方程式”；B选项principles，意为“原则，法则”；C选项assumptions，意为“假设，设想”；D选项theories，意为“理论”。题目意为“在研究世界运行机制的过程中，科学家常常会走入死胡同，此时他们别无选择，只能回头去检验研究中的全部设想正确与否。”
　　

Extensive new studies suggest that the world has made extrao

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